Tuesday, November 06, 2012

Jesus, demographics aren't destiny if you can shift your demographic appeal

There is such a thing as being able to reach out to voters who might not have been previously supportive. This whole "demographics, demographics, demographics" theme misses the point, which is that people don't automatically vote for a party or for and ideology because of their demographic features, they vote for it because they feel it represents them and their interests.....and if a party can re-engineer things to appeal to an overlooked demographic without alienating the rest, they can do pretty well. It's just what others have called the "poverty" (kind of the wrong term here) or "paucity" of thought that people in the mainstream have about what the fundamental concepts of politics are about that limit them to thinking that conventional liberalism, like we've seen in the last sixty years, and conservatism, are the only options.

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